Life insurance & family protection

Understanding your family starts with knowing what matters to you.

Who depends on you? What have you built? What do you want to protect?

I'm Oscar Capuli. My work in life insurance starts with understanding your family and helping you make sense of the protection options available to you.

Oscar Capuli outdoors in a dark jacket and blue shirt
Oscar CapuliFamily. Business. Life.
A group gathered with three dogs in a grassy clearing surrounded by trees

A little about me

Family roots.
Firsthand experience.

I was born in Seattle and raised in Puyallup, where family, faith, and community were a big part of growing up.

My parents ran small businesses, and I later started three hot dog stands with friends. Those experiences taught me a lot about responsibility, working with other people, and making difficult decisions.

Outside of work, I love being outdoors in the Pacific Northwest and finding somewhere new to eat.

More About Oscar

Learning by doing

Understanding what it takes
to build something.

My parents owned five espresso and hot dog stands. I also grew up hearing stories about the businesses my grandfather started.

After spending about three and a half years in car sales, I started three hot dog stands with friends. Running a business brought lessons in partnership, stress, teamwork, and making decisions together. That experience is part of the perspective I bring to conversations with families.

My own path. A family connection.

Choosing the work.
Carrying the story forward.

I entered financial services independently because I wanted to find my own path and learn the work for myself. Later, I chose to join Wilshire Group Financial Services. Being part of that family story means a lot to me.

Wilshire Group Financial Services

My professional affiliation, with a personal connection through my family's history in the business.

Read My Story

From Oscar's journal

Life Insurance Awareness Month: Start With Your Family

This September, start with who depends on you, what has changed, and the questions worth asking about your family's life insurance.

Read the Article

A place to begin

Let's start with your family.

Tell me about the people who depend on you, what you have built, and the questions you want to work through. We can start there.

Start a Conversation